Burnout in Product, top level stats (from quant research Evie pulled in Feb 2024):

• 92% of people in product have burnt out or been on the verge of this
• 72% have felt this way more than once
• 48% self-diagnosed as actually experiencing burnout (not just on the verge)
• When looking at the WHO definition: 99% of product people experienced these symptoms
• 43% of people in product still believe this is a taboo topic (product academy report 2024)

What is the impact?

• £28 billion a year is the estimated impact to the UK economy for burnout and work-related stress.
• 12% of product people quit their jobs due to burnout
• More than 10,000,000 sick days a year in the UK are due to burnout

& burnout impacts the individual with mental health, and potential physical symptoms if not addressed.

Why is this stat so high in product?

You can split the reasons in to two main factors. Personal & organisational.

Personal factors include:

Product people are typically perfectionists & highly motivated individuals. These are some of the beliefs that product people hold, which can lead to burnout:

• I feel a deep responsibility of my area of the business to perform (97%)